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  2. Vendor-managed inventory - Wikipedia

    en.wikipedia.org/wiki/Vendor-managed_inventory

    The practice of retailers making suppliers responsible for determining order size and timing, usually based on receipt of retail POS and inventory data. [ 1 ] although a 2008 article notes that there is no standard definition of VMI and the term's usage varies "significantly" among companies supporting VMI processes.

  3. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Distribution is the process of making a product or service available for the consumer or business user who needs it, and a distributor is a business involved in the distribution stage of the value chain. Distribution can be done directly by the producer or service provider or by using indirect channels with distributors or intermediaries.

  4. Supplier relationship management - Wikipedia

    en.wikipedia.org/wiki/Supplier_relationship...

    Supplier relationship management (SRM) is the systematic, enterprise-wide assessment of suppliers' strengths, performance and capabilities with respect to overall business strategy, determination of what activities to engage in with different suppliers, and planning and execution of all interactions with suppliers, in a coordinated fashion across the relationship life cycle, to maximize the ...

  5. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    A customer data platform (CDP) is a computer system used by marketing departments that assembles data about individual people from various sources into one database, with which other software systems can interact. [26] As of February 2017, about twenty companies were selling such systems and revenue for them was around US$300 million. [26]

  6. Database design - Wikipedia

    en.wikipedia.org/wiki/Database_design

    The primary key is a column, or a set of columns, that is used to uniquely identify each row. An example might be Product ID or Order ID. Set up the table relationships – Look at each table and decide how the data in one table is related to the data in other tables. Add fields to tables or create new tables to clarify the relationships, as ...

  7. Schema crosswalk - Wikipedia

    en.wikipedia.org/wiki/Schema_crosswalk

    Crosswalk tables are often employed within or in parallel to enterprise systems, especially when multiple systems are interfaced or when the system includes legacy system data. In the context of Interfaces, they function as an internal extract, transform, load (ETL) mechanism. For example, this is a metadata crosswalk from MARC standards to ...

  8. Referential integrity - Wikipedia

    en.wikipedia.org/wiki/Referential_integrity

    An example of a database that has not enforced referential integrity. In this example, there is a foreign key (artist_id) value in the album table that references a non-existent artist — in other words there is a foreign key value with no corresponding primary key value in the referenced table.

  9. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.