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Global Competitiveness Index (2008–2009): competition is an important determinant for the well-being of states in an international trade environment. Economic competition between countries (nations, states) as a political-economic concept emerged in trade and policy discussions in the last decades of the 20th century.
Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the decision-making ...
Competition – assessment of the direct competitors in a given market New Entrants – assessment in the potential competitors and barriers to entry in a given market End Users/ Buyers – assessment regarding the bargaining power of buyers that includes considering the cost of switching
In addition to analysing current competitors, it is necessary to estimate future competitive threats. The most common sources of new competitors are: Companies competing in a related product/market [14] Companies using related technologies; Companies already targeting the target prime market segment but with unrelated products
Important to note, Bertrand's model of price competition leads to a perfect competitive outcome. [7] This is known as the Bertrand paradox; as two competitors in a market are sufficient to generate competitive pricing; however, this result is not consistent in many real world industries. [5]
Marketing research refers to research activities designed to understand the marketing environment, including competitors, the socio-cultural environment and the politico-legal operating environment. Market research specifically refers to research concerned with understanding the market, that is consumers and is designed to yield actionable ...
Market size can be given in terms of the number of buyers and sellers in a particular market [61] or in terms of the total exchange of money in the market, generally annually (per year). When given in terms of money, market size is often termed "market value", but in a sense distinct from market value of individual products. For one and the ...
The simplest version of the model compares a situation where initially the market is competitive to a situation where the post-merger market is not. However, if initially price exceeds marginal cost (i.e. the market is not competitive), further increases in price have a "first order" effect on consumer surplus (graphically, they are trapezoids ...