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A 1953-55 Lesney-Matchbox Road Roller, one of the first toys to be produced under the Matchbox name. The Matchbox name originated in 1953 as a brand name of the British die-casting company Lesney Products, whose reputation was moulded by [2] John W. "Jack" Odell (1920–2007), [3] Leslie Charles Smith (1918–2005), [4] and Rodney Smith.
Then the 200 series of the same size replaced it around 1970 and was very successful as Majorette moved into many world markets. 100 and 200 series cars and trucks were much like Matchbox, though the focus was on French brand vehicles. Some were cast in a rather bulky and thick style when compared with Matchbox, Siku, or Tomica.
Morestone cars in the 1950s were painted a variety of non-metallic colors, and often were two toned paint. Their wheels were most often plain silver metal. 1960s Budgie cars and trucks were reminiscent of Matchbox, though slightly smaller, with less detail, and simpler with plain paint and no windows. [9]
The name Tootsietoy was often applied to larger, but fairly realistic plastic cars and trucks through the 1990s, but some die-cast were also still made like the Hardbody series in Matchbox size and slightly larger than 1:43 scale. By the late 1960s, Tootsietoys were made in both the United States and Hong Kong.
Powertrack is the brand name for the Matchbox's slot car sets. Introduced in the late 1970s by Lesney Products Ltd, Powertrack models differed from other slot car sets because the cars could be seen in the dark as the cars had headlights. Matchbox's H0/00 (approx. 1:64) cars were smaller than Scalextric 1:32-scale cars. In the United States ...
Two Formula 1 cars were also issued in 1/18 scale, the John Player Special Lotus 72 (190) in 1974 and the Marlboro McLaren (191) in 1975. The Proteus-Campbell Bluebird Record Car (153) was issued in September 1960 and was modelled on the vehicle with which Donald Campbell was to set a new Land Speed Record on 17 July 1964. The Corgi design team ...