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In 1963, the parade drew 200,000. A second parade, named the Torchlight parade, was added in 1965 to showcase the north side of La Crosse. [5] In 1962, the name "Oktoberfest" was registered with the State of Wisconsin and the festival was extended to four days, from October 4–7. [5]
La Crosse (/ l ə ˈ k r ɒ s / ⓘ lə-KROSS) [6] is a city in and the county seat of La Crosse County, Wisconsin, United States. Positioned alongside the Mississippi River, La Crosse is the largest city on Wisconsin's western border. [7] La Crosse's population was 52,680 as of the 2020 census. [2]
WEAU (channel 13) is a television station licensed to Eau Claire, Wisconsin, United States, serving the La Crosse–Eau Claire market as an affiliate of NBC and The CW Plus. The station is owned by Gray Media , and maintains studios on South Hastings Way / US 53 Business in Altoona (with an Eau Claire postal address); its transmitter is located ...
WXOW (channel 19) is a television station in La Crosse, Wisconsin, United States, affiliated with ABC and owned by Allen Media Group.The station's studios and transmitter are located on County Highway 25 in La Crescent, Minnesota.
WKBT-DT (channel 8) is a television station licensed to La Crosse, Wisconsin, United States, serving the La Crosse–Eau Claire market as an affiliate of CBS and MyNetworkTV. Owned by Morgan Murphy Media, the station maintains studios on South 6th Street in downtown La Crosse, and its transmitter is located on Silver Creek Road in Galesville ...