Search results
Results From The WOW.Com Content Network
The business terms push and pull originated in the logistic and supply chain management, [1] but are also widely used in marketing. Social pull marketing is the adaptation of the traditional push–pull strategy marketing concepts to social media websites. It utilizes the traditional "pull" concept for a new way of social media marketing. [2]
An example of this strategy is the furniture industry, where production strategy has to follow a pull-based strategy, since it is impossible to make production decisions based on long-term forecasts. However, the distribution strategy needs to take advantage of economies of scale in order to reduce transportation cost, using a push-based strategy.
Push and pull factors in migration according to Everett S. Lee (1917-2007) are categories that demographers use to analyze human migration from former areas to new host locations. Lee's model divides factors causing migrations into two groups of factors: push and pull.
Human migration#Push and Pull, factors pushing migrants out from home, or pulling them toward a new host; Push–pull agricultural pest management, in farming, an intercropping strategy for controlling agricultural pests. Push–pull strategy, in logistics, supply chain management and marketing; Push–pull workout, a type of weight-lifting routine
In contrast, in a pull strategy, the marketer promotes the product directly to consumers hoping that they will pressure retailers to stock the product or brand, thereby pulling it through the distribution channel. [8] The choice of a push or pull strategy has important implications for advertising and promotion.
Retrieved from "https://en.wikipedia.org/w/index.php?title=Push_and_pull_factors&oldid=1165381847"
Chain migration is the social process by which immigrants from a particular area follow others from that area to a particular destination. The destination may be in another country or in a new location within the same country.
Human migration is the movement of people from one place to another, [1] with intentions of settling, permanently or temporarily, at a new location (geographic region). The movement often occurs over long distances and from one country to another (external migration), but internal migration (within a single country) is the dominant form of human migration globally.