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On May 8, 1886, Dr. John Pemberton brought his perfected syrup to Jacobs' Pharmacy in downtown Atlanta where the first glass of Coca‑Cola was poured. Serving about nine drinks per day in its first year, Coca‑Cola was an exciting new drink in the beginning. See the story here of how it all began.
downtown Atlanta, Georgia, in 1886, Coca‑Cola has been a catalyst for social interaction and inspired innovation. These unique moments in history, arranged in chronological sequence, have helped create a global brand that provides billions of moments of refreshment every day. Did you know? If all the Coca‑Cola ever produced were to
The product that has given the world its best-known taste was born in Atlanta, Georgia, on May 8, 1886. Check out this story and more news from The Coca-Cola Company.
Since its birth at a soda fountain in downtown Atlanta in 1886, Coca‑Cola has been a catalyst for social interaction and inspired innovation. Discover the unique moments from our past, like the evolution of the iconic Coca‑Cola bottle, the lovable Coca‑Cola Santa Claus, and more.
The power and prestige of Coca‑Cola were exemplified in 1988, when three independent worldwide surveys conducted by Landor & Associates confirmed Coca‑Cola as the best-known, most-admired trademark in the world.
One of the most famous shapes in the world is the iconic contour fluted lines of the Coca-Cola bottle. Check out this story and more news from The Coca-Cola Company.
How was Coca‑Cola invented? In May 1886, Dr. John S. Pemberton, a pharmacist in Atlanta, Georgia, created the syrup for Coca‑Cola. He carried a jug of the new product down the street to Jacobs' Pharmacy in Atlanta.
The return of original formula Coca‑Cola on July 11, 1985, put the cap on 79 days that revolutionized the soft-drink industry, transformed The Coca‑Cola Company and stands today as testimony to the power of taking intelligent risks, even when they don't quite work as intended.
Slogans provide a simple, direct way to communicate about Coca‑Cola. The 1906 slogan, "The Great National Temperance Beverage," reflects a time when the society in the United States was veering away from alcoholic beverages, and Coca‑Cola provided a nice alternative.
The primary way that our products reach the marketplace starts with Coca‑Cola, which manufactures and sells concentrates, beverage bases and syrups to bottling operations. Coca‑Cola also owns the brands and is responsible for consumer brand marketing initiatives.