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The five essential parts of the Shannon–Weaver model: A source uses a transmitter to translate a message into a signal, which is sent through a channel and translated back by a receiver until it reaches its destination. [1] The Shannon–Weaver model is one of the first models of communication.
Many models of communication include the idea that a sender encodes a message and uses a channel to transmit it to a receiver. Noise may distort the message along the way. The receiver then decodes the message and gives some form of feedback. [1] Models of communication simplify or represent the process of communication.
Lasswell's model is also utilized in pedagogical settings to teach students the major elements of the communication process and as a starting point for developing hypotheses. Lasswell and others have used his model beyond the scope of mass communication as a tool for the analysis of all forms of verbal communication .
The word communication has its root in the Latin verb communicare, which means ' to share ' or ' to make common '. [1] Communication is usually understood as the transmission of information: [2] a message is conveyed from a sender to a receiver using some medium, such as sound, written signs, bodily movements, or electricity. [3]
For communication to be effective, the sender and receiver must share the same code. In ordinary communication, the sender and receiver roles are usually interchangeable. Depending on the language's functions, the issuer fulfills the expressive or emotional function, in which feelings, emotions, and opinions are manifested, such as The way is ...
Communication usually happens between distinct entities. Intrapersonal communication is an exception where the same person acts as source and receiver. [15] Berlo discusses several aspects of sender and receiver that affect communication. He organizes them into four categories: communication skills, attitudes, knowledge, and social-cultural ...
Elements of communication include a communication-triggering event, sender and recipient, a means of communication, a path of communication and contents of communication. [3] The path of communication is the path that a message travels between sender and recipient; in hierarchies the vertical line of communication is identical to command ...
Their findings not only suggested that the content of the communication has an impact on attitude change but so do the attributes of the receiver. A 1953 follow up study conducted by Lumsdaine and Janis [14] explored the resistance of opinion change motivated by argument structure. The findings summarized that two sided messages were more ...