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A honeymoon suite, or a 'romance suite', in a hotel or other places of accommodation denotes a suite with special amenities primarily aimed at couples and newlyweds.. It is a form of niche marketing that likely originated during the 1920s with Niagara Falls providing small huts for couples to stay in near its site as a form of promotion.
In marketing, promotion refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, persuasively. It helps marketers to create a distinctive place in customers' mind, it can be either a cognitive or emotional route.
As a form of niche marketing, hôteliers occasionally offer premium rooms with specialised amenities aimed at couples or newlyweds.. While Niagara Falls had branded itself "the honeymoon capital of the world" as early as the railway era of the late 1800s, its first tentative promotion of campground "honeymoon huts" dates to the 1920s. [1]
Direct Marketing is a channel-agnostic form of advertising that allows businesses and nonprofits to communicate directly to the customer, with methods such as mobile messaging, email, interactive consumer websites, online display ads, fliers, catalog distribution, promotional letters, and outdoor advertising.
Many have a mini-fridge in every room, and generally have a complimentary guest microwave in The Market. Usually, microwaves are found in suite rooms. Marriott International spent $2 billion in the mid-1980s on expanding the Courtyard by Marriott chain to attract the typical Holiday Inn clientele.
Best Western GB is an independently owned and managed hotel chain in Great Britain and the Channel Islands with over 260 [4] two-, three- and four-star properties. [5] Best Western GB provides sales, revenue and marketing services to all of its member hotels.
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