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In 1984, Chambers was looking to purchase a Cadillac for personal use and while going through the process of buying the car he became so disgusted with the experience, he made an offer to purchase the dealership on the spot for $1.7 million. Chambers found the dealerships during the mid-1980s needed to improve customer service to sell more cars.
In 1986, the deal was concluded with Alfa Romeo merged with traditional rival Lancia into Fiat's Alfa Lancia Industriale S.p.A. [21] [20] Already in 1981, Alfa Romeo's then-President Ettore Massacesi had stated that Alfa would never use Fiat engines—the engines being, to a large extent, Alfa Romeo's identity—but would be happy to cooperate ...
Alfa Romeo Arna The Alfa Romeo Arna , the product of a joint venture between Alfa Romeo and Nissan , showed promise in development. However, the finished product was merely a rebadged Nissan Cherry hatchback retrofitted with Alfa components and manufactured in Italy.
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Alfa Romeo G1; Alfa Romeo Giulia; Alfa Romeo Giulia (2015) Alfa Romeo Giulia TZ; Alfa Romeo Giulietta; Alfa Romeo Giulietta (1954) Alfa Romeo Giulietta (2010) Alfa Romeo Giulietta (1977) Alfa Romeo Giulietta Sprint Speciale; Alfa Romeo Gran Sport Quattroruote; Alfa Romeo GT; Alfa Romeo GT 1300 Junior; Alfa Romeo GTA; Alfa Romeo GTV 2.0; Alfa ...
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