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Centre for Digital Media (CDM) is a multidisciplinary graduate institution based in Vancouver, British Columbia. [1] It offers a Master of Digital Media (MDM) program accredited by its four partner institutions, the University of British Columbia, Simon Fraser University, Emily Carr University of Art + Design and the British Columbia Institute of Technology.
The person in the post manages related IT departments and functions as a link between digital presence and all advertising and/or marketing activities. The employee consults with internal managers to strategize their marketing needs, incorporating a digital technology structure. [4] Digital strategy manager has become a key post in some museums.
"Triple-product" business model of digital media platforms. [7]Digital media platforms like YouTube work through a triple-product business model in which platforms provide information and entertainment (infotainment) to the public often at no cost, while simultaneously capturing their attention, and also collecting user data to sell to advertisers. [7]
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Media management is a business administration discipline that identifies and describes strategic and operational phenomena and problems in the leadership of media enterprises. Media management contains the functions strategic management, procurement management, production management, organizational management and marketing of media enterprises.
Content management (CM) are a set of processes and technologies that support the collection, managing, and publishing of information in any form or medium. When stored and accessed via computers, this information may be more specifically referred to as digital content, or simply as content.