When.com Web Search

  1. Ads

    related to: promotion as a marketing function

Search results

  1. Results From The WOW.Com Content Network
  2. Promotion (marketing) - Wikipedia

    en.wikipedia.org/wiki/Promotion_(marketing)

    The purpose of a promotion and thus its promotional plan can have a wide range, including: sales increases, new product acceptance, creation of brand equity, positioning, competitive retaliations or creation of a corporate image. [2] The term 'promotion' tends to be used internally by the marketing function.

  3. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising , personal selling , direct marketing and publicity / public relations . Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...

  4. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    B2C marketing mostly uses sales promotion, public relations, advertising, and social media. ... Curve of sales as a function of the time of the product on the market ...

  5. Promotion - Wikipedia

    en.wikipedia.org/wiki/Promotion

    Promotion (Germany), the German term for the doctoral degree Promotion (rank) , the advancement of an employee's rank or position in an organizational hierarchy system Promotion and relegation , in sports leagues, is a process where some teams are transferred between multiple divisions based on their performance for the completed season

  6. Promotional mix - Wikipedia

    en.wikipedia.org/wiki/Promotional_mix

    Sales Promotion is media and non-media marketing communication used for a predetermined limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include coupons, sweepstakes, contests, product samples, rebates, tie-ins, self-liquidating premiums, trade shows, trade-ins, and exhibitions.

  7. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Promotion: Promotion encompasses all the activities a company undertakes to communicate the value of its product or service to the target audience. This includes advertising, sales promotions, public relations, social media marketing, and any other methods used to create awareness and generate interest in the offering. [1]

  8. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish ... quality function deployment) Segmented marketing actions and market ... Price, Product, Promotion, Place, People ...

  9. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    This process is known as social mediation. Marketing communication platforms personalizes and expends marketing contents in an automated fashion based on the profile of the recipients. [16] A platform functions as a similar principle in marketing communications, providing awareness and information about a specific brand or product. [21]