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Social proof (or informational social influence) is a psychological and social phenomenon wherein people copy the actions of others in choosing how to behave in a given situation. The term was coined by Robert Cialdini in his 1984 book Influence: Science and Practice .
Social psychology utilizes a wide range of specific theories for various kinds of social and cognitive phenomena. Here is a sampling of some of the more influential theories that can be found in this branch of psychology. Attribution theory – is concerned with the ways in which people explain (or attribute) the behaviour of others. The theory ...
George Herbert Mead - American philosopher , sociologist, and psychologist; a founder of social psychology; founder of symbolic interactionism; Stanley Milgram - performed famous experiment that demonstrated people's excessive willingness to obey authority figures; Walter Mischel - among the first to promote a situationist view of personality
List-length effect: A smaller percentage of items are remembered in a longer list, but as the length of the list increases, the absolute number of items remembered increases as well. [163] Memory inhibition: Being shown some items from a list makes it harder to retrieve the other items (e.g., Slamecka, 1968). Misinformation effect
Examples of social information include information about the behavior of a social entity or the properties of a social system, while nonsocial information is information about something physical. Contexts in which an organism may use social heuristics can include "games against nature" and "social games".
Herbert Blumer was the first to specifically use the term "social contagion”, in his 1939 paper on collective behavior, where he gave the dancing mania of the middle ages as a prominent example. From the 1950s, studies of social contagion began to investigate the phenomena empirically, and became more frequent.
Specialized lists of psychologists can be found at the articles on comparative psychology, list of clinical psychologists, list of developmental psychologists, list of educational psychologists, list of evolutionary psychologists, list of social psychologists, and list of cognitive scientists. Many psychologists included in those lists are also ...
Social tuning, the process whereby people adopt other people's attitudes, is cited by social psychologists to demonstrate an important lack of people's conscious control over their actions. The process of social tuning is particularly powerful in situations where one person wants to be liked or accepted by another person or group.