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  2. Prey detection - Wikipedia

    en.wikipedia.org/wiki/Prey_detection

    Experiments on blue jays suggest they form a search image for certain prey.. Visual predators may form what is termed a search image of certain prey.. Predators need not locate their host directly: Kestrels, for instance, are able to detect the faeces and urine of their prey (which reflect ultraviolet), allowing them to identify areas where there are large numbers of voles, for example.

  3. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.

  4. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    The marketing mix has been defined as the "set of marketing tools that the firm uses to pursue its marketing objectives in the target market". [2] Marketing theory emerged in the early twenty-first century. The contemporary marketing mix which has become the dominant framework for marketing management decisions was first published in 1984. [3]

  5. Optimal foraging theory - Wikipedia

    en.wikipedia.org/wiki/Optimal_foraging_theory

    Using these variables, the optimal diet model can predict how predators choose between two prey types: big prey 1 with energy value E 1 and handling time h 1, and small prey 2 with energy value E 2 and handling time h 2. In order to maximize its overall rate of energy gain, a predator must consider the profitability of the two prey types.

  6. Two-hybrid screening - Wikipedia

    en.wikipedia.org/wiki/Two-hybrid_screening

    A frequent choice of bait and prey domains are residues 263–352 of yeast Gal11P with a N342V mutation [2] and residues 58–97 of yeast Gal4, [2] respectively. These domains can be used in both yeast- and bacterial-based selection techniques and are known to bind together strongly. [1] [2]

  7. Aposematism - Wikipedia

    en.wikipedia.org/wiki/Aposematism

    A theory for the evolution of aposematism posits that it arises by reciprocal selection between predators and prey, where distinctive features in prey, which could be visual or chemical, are selected by non-discriminating predators, and where, concurrently, avoidance of distinctive prey is selected by predators.

  8. Bayesian inference in marketing - Wikipedia

    en.wikipedia.org/.../Bayesian_inference_in_marketing

    Bayesian decision theory can be applied to all four areas of the marketing mix. [11] Assessments are made by a decision maker on the probabilities of events that determine the profitability of alternative actions where the outcomes are uncertain. Assessments are also made for the profit (utility) for each possible combination of action and event.

  9. Predation - Wikipedia

    en.wikipedia.org/wiki/Predation

    Spider wasps paralyse and eventually kill their hosts, but are considered parasitoids, not predators.. At the most basic level, predators kill and eat other organisms. However, the concept of predation is broad, defined differently in different contexts, and includes a wide variety of feeding methods; moreover, some relationships that result in the prey's death are not necessarily called pre