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This is based on either close-in measurements or calculated based on a free space assumption with the Friis free-space path loss model. [1] is the length of the path. is the reference distance, usually 1 km (or 1 mile) for a large cell and 1 m to 10 m for a microcell. [1]
CPP is the cost of an advertising campaign, relative to the rating points delivered. In a manner similar to CPM, cost per point measures the cost per rating point for an advertising campaign by dividing the cost of the advertising by the rating points delivered. [4] The American Marketing Association defines cost-per-rating-point (CPR or CPRP) as:
In the study of wireless communications, path loss can be represented by the path loss exponent, whose value is normally in the range of 2 to 4 (where 2 is for propagation in free space, 4 is for relatively lossy environments and for the case of full specular reflection from the earth surface—the so-called flat earth model). In some ...
It is the most often cited of the COST 231 models (EU funded research project ca. April 1986 – April 1996), [1] also called the Hata Model PCS Extension. This model is the combination of empirical and deterministic models for estimating path loss in an urban area over frequency range of 800 MHz to 2000 MHz.
In telecommunications, the free-space path loss (FSPL) (also known as free-space loss, FSL) is the attenuation of radio energy between the feedpoints of two antennas that results from the combination of the receiving antenna's capture area plus the obstacle-free, line-of-sight (LoS) path through free space (usually air). [1]
The Hata model is a radio propagation model for predicting the path loss of cellular transmissions in exterior environments, valid for microwave frequencies from 150 to 1500 MHz. It is an empirical formulation based on the data from the Okumura model , and is thus also commonly referred to as the Okumura–Hata model . [ 1 ]
For example, a "2 by 4" wood stud wall with drywall on both sides results in about 6 dB loss per wall at 2.4 GHz. [2] Older buildings may have even greater internal losses than new buildings due to materials and line of sight issues. Experience has shown that line-of-sight propagation holds only for about the first 3 meters.
The ITU indoor propagation model, also known as ITU model for indoor attenuation, is a radio propagation model that estimates the path loss inside a room or a closed area inside a building delimited by walls of any form. Suitable for appliances designed for indoor use, this model approximates the total path loss an indoor link may experience.