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  2. Context effect - Wikipedia

    en.wikipedia.org/wiki/Context_effect

    A context effect is an aspect of cognitive psychology that describes the influence of environmental factors on one's perception of a stimulus. [1] The impact of context effects is considered to be part of top-down design. The concept is supported by the theoretical approach to perception known as constructive perception. Context effects can ...

  3. Third-person effect - Wikipedia

    en.wikipedia.org/wiki/Third-person_effect

    For example, attribution theory predicts that a student who turns in a late assignment may explain to the professor that the tardiness is uncharacteristic and due to a situational factor like an unusual computer problem while the professor might believe the tardiness was due instead to a dispositional factor like the student's laziness.

  4. Perception - Wikipedia

    en.wikipedia.org/wiki/Perception

    To explain the process of perception, an example could be an ordinary shoe. The shoe itself is the distal stimulus. When light from the shoe enters a person's eye and stimulates the retina, that stimulation is the proximal stimulus. [9] The image of the shoe reconstructed by the brain of the person is the percept.

  5. Dual process theory - Wikipedia

    en.wikipedia.org/wiki/Dual_process_theory

    According to Alos-Ferrer and Strack the dual-process theory has relevance in economic decision-making through the multiple-selves model, in which one person's self-concept is composed of multiple selves depending on the context. An example of this is someone who as a student is hard working and intelligent, but as a sibling is caring and ...

  6. Models of communication - Wikipedia

    en.wikipedia.org/wiki/Models_of_communication

    Many models of communication include the idea that a sender encodes a message and uses a channel to transmit it to a receiver. Noise may distort the message along the way. The receiver then decodes the message and gives some form of feedback. [1] Models of communication simplify or represent the process of communication.

  7. Perceptual psychology - Wikipedia

    en.wikipedia.org/wiki/Perceptual_psychology

    Perceptual psychology is a subfield of cognitive psychology [1] that concerns the conscious and unconscious innate aspects of the human cognitive system: perception. [2] A pioneer of the field was James J. Gibson. One major study was that of affordances, i.e. the perceived utility of objects in, or features of, one's surroundings. According to ...

  8. Law of primacy in persuasion - Wikipedia

    en.wikipedia.org/wiki/Law_of_primacy_in_persuasion

    In persuasive communication, the order of the information's presentation influences opinion formation. The law of primacy in persuasion, otherwise known as a primacy effect, as postulated by Frederick Hansen Lund in 1925 holds that the side of an issue presented first will have greater effectiveness in persuasion than the side presented subsequently. [1]

  9. Selective perception - Wikipedia

    en.wikipedia.org/wiki/Selective_perception

    Selective perception may refer to any number of cognitive biases in psychology related to the way expectations affect perception.Human judgment and decision making is distorted by an array of cognitive, perceptual and motivational biases, and people tend not to recognise their own bias, though they tend to easily recognise (and even overestimate) the operation of bias in human judgment by ...