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In 2011, Myntra began selling fashion and lifestyle products and moved away from personalisation. By 2012, Myntra offered products from 350 Indian and International brands. The website launched the brands Fastrack Watches and Being Human. [12] In 2014, Myntra was acquired by Flipkart in a deal valued at ₹ 2,000 crore (US$230 million
Jabong.com was an Indian fashion and lifestyle e-commerce portal founded by Praveen Sinha, Lakshmi Potluri, Arun Chandra Mohan and Manu Kumar Jain. In July, 2016 Flipkart acquired Jabong through its unit Myntra for about $70 million. In February 2020, Flipkart formally shut down Jabong to shift focus completely on its premium clothing platform ...
Flipkart Private Limited is an Indian e-commerce company, headquartered in Bangalore, and incorporated in Singapore as a private limited company.The company initially focused on online book sales before expanding into other product categories such as consumer electronics, fashion, home essentials, groceries, and lifestyle products.
Between department stores and online retailers, American consumers have access to an overwhelming plethora of options for most any product they wish to buy.
Apparel and clothing. It had more than 2,300 stores in 2023. [39] 7 Reliance Trends Footwear Footwear retail format which was known as Reliance Footprint until 2019. It had over 800 stores in 2024. [40] 8 Reliance Market Cash and carry wholesale format. It had 40 stores in 2022. [41] 9 Reliance Brands Licensee of foreign upmarket fashion brands.
It claims to have over 200,000 products across 2,000 brands. [30] [17] [31] It has three offline store formats called Nykaa Luxe, Nykaa On Trend and Nykaa beauty Kiosks. The Luxe format features international luxury beauty brands such as Huda Beauty, MAC, Dior, and Givenchy along with Nykaa Beauty, the in-house collection of beauty products. [32]
In 2008, Trent launched value fashion stores called Fashion Yatra. [11] However, by 2012, the company shut down all Fashion Yatra stores and later terminated its Sisley agreement in an effort to shelve loss-making ventures. [12] In 2009, Trent and Inditex established a 49:51 joint venture to run Zara stores in India.
The company sells national and international brands, which make up 75% of their stock, along with its in-house brand labels that bring in about 30% of the revenues and account for the remaining 25% of in-store stock. [10] Lifestyle's private labels include brands like Melange, which is a ₹150 crore brand with eight stores in India. [11]