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In a $9.8 billion cereal market, cold cereal purchases were 88% of the total (12% for hot cereals), with the overall cereal market declining due to reduced consumption of sugar and dairy products. [31] Kellogg's and General Mills each had 30% of the market share for cold cereals. Honey Nut Cheerios was the leading cold cereal. [31]
Harvesting a cereal with a combine harvester accompanied by a tractor and trailer. Cereal grains: (top) pearl millet, rice, barley (middle) sorghum, maize, oats (bottom) millet, wheat, rye, triticale. A cereal is a grass cultivated for its edible grain. Cereals are the world's largest crops, and are therefore staple foods.
The cereal, originally made with wheat, was created by Will Kellogg in 1894 for patients at the Battle Creek Sanitarium where he worked with his brother John Kellogg who was the superintendent. The breakfast cereal proved popular among the patients and Kellogg subsequently started what became the Kellogg Company to produce corn flakes for the ...
Will Keith Kellogg (born William Keith Kellogg; [a] April 7, 1860 – October 6, 1951) was an American industrialist in food manufacturing, who founded the Kellogg Company, which produces a wide variety of popular breakfast cereals.
The first prepared cold breakfast cereal marketed to American consumers was created by Dr. John Harvey Kellogg, who introduced it in 1878 and named it granola. [60] The product was prepared with baked wheat, oatmeal and cornmeal, and was the first brand-name breakfast cereal in the United States.
A new cereal inspired by Wendy's Frosty isn't the first time beloved treats have found their way onto breakfast tables. Read on for some of the most sugar-filled, calorie-loaded examples in recent ...
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In 2002, [7] a version of the cereal called Baked Apple Life was released. Honey Graham Life was introduced in early 2004, Life Vanilla Yogurt Crunch in late 2005, and Life Chocolate Oat Crunch, in 2006. All three were discontinued by 2008. In 2008, Quaker introduced Maple & Brown Sugar Life. In the fall of 2016, Vanilla Life cereal was released.