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Activia is a brand of yogurt owned by Groupe Danone (Dannon in the United States) and introduced in France in 1987. As of 2013, Activia is present in more than 70 countries and on 5 continents . Activia is classified as a functional food , [ 1 ] designed to improve digestive health.
Yogurt is rich in calcium for strong bones, protein for satiety, and live active cultures for a healthy gut. While many yogurts contain natural sugars from lactose, some are packed with added ...
Intended to be marketed to children, Dannon's marketing team told a New York Times reporter that "Yogurt hasn't been very kid-friendly in the past because the taste was too sour. This is a way of creating a new generation of yogurt eaters." [2] Danimals was promoted by Dylan and Cole Sprouse, the stars of The Suite Life of Zack and Cody.
From 2013, the Yogurt in Nutrition Initiative for a balanced diet co-organizes every year Global Summit on the Health Effects of Yogurt. [107] The Danone Institute International in collaboration with the American Society for Nutrition and the International Osteoporosis Foundation also organizes the Yogurt in Nutrition Award. This prize is ...
Danone North America is a consumer packaged food and beverage company based in White Plains, New York, U.S, that manufactures, markets, distributes, and sells branded premium dairy products (including yogurt), plant-based foods and beverages, coffee creamers, and organic produce throughout North America and Europe.
The nutritional researcher recommends getting enough sleep, washing hands often and eating a daily bowl of yogurt. She says this would activate more active germ-fighting white blood cells, enhancing the immune system, probably due to the presence of Lactobacillus bulgaricus, from any normal yogurt, which is half the price of Actimel. [18]