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Synergy is an interaction or cooperation giving rise to a whole that is greater than the simple sum of its parts (i.e., a non-linear addition of force, energy, or effect). [1] The term synergy comes from the Attic Greek word συνεργία synergia [2] from synergos, συνεργός, meaning "working together".
A strategic alliance is an agreement between two or more players to share resources or knowledge, to be beneficial to all parties involved. It is a way to supplement internal assets, capabilities and activities, with access to needed resources or processes from outside players such as suppliers, customers, competitors, companies in different industries, brand owners, universities, institutes ...
A cost synergy refers to the opportunity of a combined corporate entity to reduce, or eliminate expenses associated with running a business. Cost synergies are realized by eliminating positions that are viewed as duplicate within the merged entity.
Interactive communication is advantageous for a cross-functional approach as the business and consumer are both involved in brand communication. [110] Implementing IMC is a flexible process due to the changing nature of the marketing dynamics therefore by eliminating borders within the organization it allows for this notion.
The law is, in a strict sense, only about correspondence; it does not state that communication structure is the cause of system structure, merely describes the connection. Different commentators have taken various positions on the direction of causality; that technical design causes the organization to restructure to fit, [ 10 ] that the ...
The project's name in English ('Cybersyn') is a portmanteau of the words 'cybernetics' and 'synergy'. Since the name is not euphonic in Spanish, in that language the project was called Synco , both an initialism for the Spanish Sistema de INformación y COntrol ('System of Information and Control'), and a pun on the Spanish cinco , the number 5 ...
An enterprise service bus (ESB) implements a communication system between mutually interacting software applications in a service-oriented architecture (SOA). It represents a software architecture for distributed computing, and is a special variant of the more general client-server model, wherein any application may behave as server or client ...
Technological convergence is the tendency for technologies that were originally unrelated to become more closely integrated and even unified as they develop and advance. For example, watches, telephones, television, computers, and social media platforms began as separate and mostly unrelated technologies, but have converged in many ways into an interrelated telecommunication, media, and ...