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  2. Kenneth R. Andrews - Wikipedia

    en.wikipedia.org/wiki/Kenneth_R._Andrews

    In addition to being perhaps the earliest concept of business strategy to be taught routinely in formal courses, the specific view of strategy formation Andrews taught appears to have provided many of the underlying precepts of what strategy is, for several branches of the strategy literature. [11]

  3. Beyond the Core - Wikipedia

    en.wikipedia.org/wiki/Beyond_the_Core

    The current book focuses on the second strategy and considers questions that arise when the core has been fully exploited and growth-hungry companies must look beyond their cores for success. Zook states that companies that successfully push beyond their core businesses into adjacent areas can find this growth. ...

  4. Harvard Business Review - Wikipedia

    en.wikipedia.org/wiki/Harvard_Business_Review

    Harvard Business Review began in 1922 [6] as a magazine for Harvard Business School. Founded under the auspices of Dean Wallace Donham, HBR was meant to be more than just a typical school publication. "The paper [HBR] is intended to be the highest type of business journal that we can make it, and for use by the student and the business man. It ...

  5. Creating shared value - Wikipedia

    en.wikipedia.org/wiki/Creating_shared_value

    Written by Michael E. Porter, a leading authority on competitive strategy and head of the Institute for Strategy and Competitiveness at Harvard Business School, and Mark R. Kramer, of the Kennedy School at Harvard University and co-founder of FSG, [3] the article provides insights and relevant examples of companies that have developed deep ...

  6. Anthony Ulwick - Wikipedia

    en.wikipedia.org/wiki/Anthony_Ulwick

    Ulwick began working on innovation strategies in 1980 while working at IBM. [1] In January 2002, Harvard Business Review published Ulwick's article “Turn Customer Input into Innovation,” which outlined Ulwick's innovation concept of “outcomes that customers are seeking” that encourages companies to develop products to fulfill what their customers are trying to accomplish.

  7. Profit from the Core - Wikipedia

    en.wikipedia.org/wiki/Profit_from_the_Core

    Profit from the Core: Growth Strategy in an Era of Turbulence is a non-fiction book on business strategy by American business consultant Chris Zook with James Allen. This is the first book in his Profit from the Core trilogy. The book is followed by Beyond the Core released in 2004 and Unstoppable in 2007. [1] [2]

  8. Externally oriented planning - Wikipedia

    en.wikipedia.org/wiki/Externally_oriented_planning

    Externally oriented planning is the third out of four discrete phases of the planning process, according to Gluck, Kaufman and Walleck's article published by Harvard Business Review in July 1980. A company may have previously worked through the " financial " and "forecast-based" planning phases before entering the "externally oriented" phase.

  9. Pankaj Ghemawat - Wikipedia

    en.wikipedia.org/wiki/Pankaj_Ghemawat

    Pankaj Ghemawat's books include Commitment (Free Press, 1991), Games Businesses Play (MIT Press, 1998), Strategy and the Business Landscape (Pearson Prentice Hall, 3rd edition, 2009), the award-winning Redefining Global Strategy (Harvard Business School Press, 2007), and World 3.0 Global Prosperity And How To Achieve It (Harvard Business Press ...