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The 4Ps have been the cornerstone of the managerial approach to marketing since the 1960s Product refers to what the business offers for sale and may include products or services. Product decisions include the "quality, features, benefits, style, design, branding, packaging, services, warranties, guarantees, life cycles, investments and returns".
Marketing communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination. [1] Marketing communication channels focus on how businesses communicate a message to their desired market, or the market in general.
In addition to this typical approach, the built-in control, efficiency and low cost of digital marketing channels is an essential features in the application of sharing economy. [ 107 ] Digital marketing channels within the sharing economy are typically divided into three domains including, e-mail, social media, and search engine marketing or SEM.
4Ps Party-list took part in the 2022 Philippine elections, where it secured at least one seat in the House of Representatives. [2]The Partylist Watch and the Department of Social Welfare and Development (DSWD) sought to nullify the 4Ps Party-list's Securities and Exchange Commission (SEC) registration, alleging that the party-list named itself after the DSWD's Pantawid Pamilyang Pilipino ...
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In 2010, Texas Department of Public Safety (DPS) Trooper Mark DeArza, 39, of Houston, and DPS clerk Lidia Gutierrez, 37, of Galena Park, Texas, were convicted of conspiring to sell Texas driver's licenses to unqualified applicants for a fee after pleading guilty to the charge before United States District Judge Gray Miller. [11]
The 4Ps program now operates in 17 regions, 79 provinces and 1,484 municipalities and 143 key cities covering 4,090,667 household beneficiaries as of June 25, 2014. The measure, which institutionalizes the 4Ps cash transfer program, was principally authored by Senator Leila de Lima, [4] and co-authored by Senator Risa Hontiveros. [5]
Form 4 is a United States SEC filing that relates to insider trading.Every director, officer and owner of more than 10 percent of a class of a particular company's equity securities registered under Section 12 of the Securities Exchange Act of 1934 must file with the United States Securities and Exchange Commission a statement of ownership regarding such security.