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Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [2] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
Levi Strauss (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California. [1] [2]
Levi's Plaza. Levi Strauss Plaza, also known as Levi Plaza or Levi's Plaza, is an office complex located in North Beach/Telegraph Hill along The Embarcadero in San Francisco, California. [1] It houses the headquarters of Levi Strauss & Co. As of 1998 the company Blue Jeans Equity West is the landlord of the complex.
A new plant was recently built in Kentucky and the company plans to move most of the Mississippi operations of Levi's to the Bluegrass State. Levi's distribution plant in Madison County to close ...
In 1961, Levi Strauss acquired 75 percent of GWG, expanding these holdings to 100 percent in 1972, [4] at a time when GWG held roughly 30 percent of the Canadian jeanswear market. [1] Market share for the workman like quality of GWG jeans fell as designer label and fashion oriented jeans grew in popularity.
Shares of apparel company Levi Strauss (NYSE: LEVI) dropped 19.7% in June, according to data from S&P Global Market Intelligence. In short, the analyst community didn't like the company's ...