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New media also serves as an important tool for both institutions and nations to promote their interests and values (The contents of such promotion may vary according to different purposes). Some communities consider it an approach of "peaceful evolution" that may erode their own nation's system of values and eventually compromise national security.
Digital media, new media, multimedia, and similar terms all have a relationship to both the engineering innovations and cultural impact of digital media. [22] The blending of digital media with other media, and with cultural and social factors, is sometimes known as new media or "the new media."
With the rise of new media through social media (Facebook, Youtube, etc) there has been an increase in fake news due to the ability of anyone able to share and rapidly spread information. It can be tough to decipher who to trust, and who not to. [13] On the Internet, fake news articles can appear in the same search as truthful ones.
McLuhan argues that a "message" is, "the change of scale or pace or pattern" that a new invention or innovation "introduces into human affairs". [10] McLuhan understood "medium" as a medium of communication in the broadest sense. In Understanding Media he wrote: "The instance of the electric light may prove illuminating in this connection. The ...
Media ecologists employ a media ecology interpretative framework to deconstruct how today's new media environment increasingly mirrors the values and character attributed to young people. Here are some typical characteristics of the new generation: first, it is "the world's first generation to grow up thinking of itself as global.
New media studies is an academic discipline that explores the intersections of computing, science, the humanities, and the visual and performing arts.Janet Murray, a prominent researcher in the discipline, describes this intersection as "a single new medium of representation, the digital medium, formed by the braided interplay of technical invention and cultural expression at the end of the ...
“People’s relationships and the experience with the artist is closer and more important than ever,” Reservoir Media founder and CEO Golnar Khosrowshahi told Yahoo Finance executive editor ...
An important role which is often ascribed to the media is that of agenda-setter. Georgetown University professor Gary Wasserman describes this as "putting together an agenda of national priorities — what should be taken seriously, what lightly, what not at all". Wasserman calls this "the most important political function the media perform". [9]