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René Lacoste founded La Chemise Lacoste in 1933 with André Gillier, the owner and president of the largest French knitwear manufacturing firm at the time. They began to produce the revolutionary tennis shirt Lacoste had designed and worn on the tennis courts with the crocodile logo embroidered on the chest.
Crocodile logo with the animal mark. The usage of this logo along with the crocodile by itself on merchandise has been subject to legal dispute with Lacoste in certain markets. The brand has faced various intellectual property rights dispute with French fashion brand Lacoste, which features a right facing crocodile, over similarities of their ...
Jean René Lacoste (2 July 1904 – 12 October 1996) was a French tennis player and businessman. He was nicknamed "the Crocodile" because of how he dealt with his opponents; [2] he is also known worldwide as the creator of the Lacoste tennis shirt, which he introduced in 1929, and eventually founded the brand and its logo in 1933.
Izod and Lacoste both continue to produce similar piqué polo shirts and are often mistakenly believed to be the same company. Lacoste polo shirts have the crocodile logo, while Izod has a monogram crest. Izod has had a number of repositionings in the marketplace (its current image being midrange preppy and performance apparel).
Lacoste’s iconic clothing — from polos and sweatshirts to tracksuits and chinos — get a fantastical update this week with a new collection in partnership with Netflix. The limited-edition ...
"Izod of London" became a brand known simply as "Izod Lacoste". While the shirts were equally Izod and Lacoste, they became abbreviated and popularized as "Izod" shirts (which led to the ongoing misunderstanding that the famous "Crocodile" logo of Lacoste is the "Izod" trademark).
When Crocodile attempted to apply for a trademark in mainland China, however, Lacoste filed lawsuits in 1998 in both Hong Kong and Beijing, asking for a 3.5-million-yuan compensation. [12] [16] Lacoste alleged that as part of their distribution agreement, Crocodile promised to not use any logo similar to Lacoste's outside of Hong Kong. [5] [15]
Berries are the perfect addition to any smoothie and yogurt bowl—plus, they're perfect for snacking. But they also can come with a real risk of foodborne illnesses. The U.S. Food and Drug ...