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A fundraising event (also called a fundraiser) is an event or campaign whose primary purpose is to raise money for a cause, charity or non-profit organization. Fundraisers often benefit charitable, non-profit, religious, or non-governmental organizations , though there are also fundraisers that benefit for-profit companies and individuals.
Taking this one stage further, the clue word can hint at the word or words to be abbreviated rather than giving the word itself. For example: "About" for C or CA (for "circa"), or RE. "Say" for EG, used to mean "for example". More obscure clue words of this variety include: "Model" for T, referring to the Model T.
A good cryptic clue should provide a fair and exact definition of the answer, while at the same time being deliberately misleading. Another type of wordplay used in cryptics is the use of homophones. For example, the clue "A few, we hear, add up (3)" is the clue for SUM. The straight definition is "add up", meaning "totalize".
Clues and answers must always match in part of speech, tense, aspect, number, and degree. A plural clue always indicates a plural answer and a clue in the past tense always has an answer in the past tense. A clue containing a comparative or superlative always has an answer in the same degree (e.g., [Most difficult] for TOUGHEST). [6]
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The percentage of total fundraising that comes from online giving was about 7% in 2012. This was an increase from 6% in 2011 and is nearing the record level of 8% from 2010 when online giving spiked in response to Haitian earthquake relief efforts. Steve MacLaughlin notes in the report that "the Internet has now become the first-response ...
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There is a vast difference between charity fundraising agencies and marketing companies. Fundraising agencies usually pay a flat rate to fundraisers, whereas marketing companies often work on a purely commission basis, meaning the fundraiser is under greater pressure to complete the donation leading to higher pressure tactics to being used.