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  2. List of McDonald's marketing campaigns - Wikipedia

    en.wikipedia.org/wiki/List_of_McDonald's...

    used for Happy Meal's five a day fruit/vegetables campaigns.) That's what makes McDonald's (2008–present) That's McDonald's...and then some (2009–present) (this phrase was voted #2 most irritating piece of British advertising likely to deter custom after the Moonpig.com cards jingle in an independent March 9 survey by RM)

  3. McDonald's advertising - Wikipedia

    en.wikipedia.org/wiki/McDonald's_advertising

    McDonald's had created an advertising campaign of the same name, which suggested the Top Tips (and then the alternative—save money by going to McDonald's). Some of the similarities were almost word-for-word: [citation needed] Save a fortune on laundry bills. Give your dirty shirts to Oxfam. They will wash and iron them, and then you can buy ...

  4. McDonald’s plans to spend $200 million more in marketing in 2020

    www.aol.com/mcdonald-plans-spend-200-million...

    McDonald’s paused U.S. location reopenings in early July as COVID-19 cases spiked – following the reopening of 2,000 dining rooms with reduced seating. McDonald’s plans to spend $200 million ...

  5. Where's the beef? - Wikipedia

    en.wikipedia.org/wiki/Where's_the_beef?

    2020 Where's the Beef ad. The phrase first came to the public audience in a U.S. television commercial for the Wendy's chain of hamburger restaurants in 1984. The strategy behind the campaign was to distinguish competitors' (McDonald's and Burger King) big name hamburgers (Big Mac and Whopper respectively) from Wendy's "modest" Single by focusing on the large bun used by the competitors and ...

  6. Grimace campaign that went weirdly viral fuels McDonald's Q2 ...

    www.aol.com/news/mcdonalds-posts-surprisingly...

    McDonald’s is grinning thanks to Grimace after a marketing campaign to celebrate the “birthday” of its big purple mascot went viral and contributed to surprisingly strong second quarter sales.

  7. McDonald’s may be willing to lose money on $5 meal deals if ...

    www.aol.com/finance/mcdonald-may-willing-lose...

    Some restaurant operators, who get an input in McDonald’s marketing campaigns, did not approve of a $5 meal-deal initiative earlier this year. An independent franchisee instead pushed for the ...

  8. Burger wars - Wikipedia

    en.wikipedia.org/wiki/Burger_wars

    Prominent signage for McDonald's near a branch of Burger King in Munich. The two chains are widely considered to be the main competitors of the Burger Wars. The Burger wars are a series of off-and-on comparative advertising campaigns consisting of mutually-targeted advertisements that highlight the intense competition between hamburger fast food chains McDonald's, Wendy's, Burger King and ...

  9. McDonald’s and Wendy’s win false advertising lawsuit - AOL

    www.aol.com/mcdonald-wendy-win-false-advertising...

    Wendy’s and McDonald’s have emerged victorious from a lawsuit that accused the fast food chains of false advertising. ... “We saw a record number of food litigation lawsuits filed from 2020 ...