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The name ‘Blu’ was chosen as part of a research project to find a new visual identity as the company sought to replace the familiar SAS blue box. [9] Radisson Blu entered the United States market with the opening of its first hotel in Chicago, Illinois in 2011. The hotel occupies part of the Aqua skyscraper developed by Studio Gang ...
Radisson Blu has roots dating back to the opening of the SAS Royal Hotel in Denmark in 1960 and was the world's first designer hotel. [20]: 378–379 After several name changes, spin offs, and rebranding, the Radisson Blu brand name was established in 2009. [21]
As of 2021, Radisson Hotel Group owns or operates nine hotel brands: Radisson Collection, Radisson Blu, Radisson, Radisson Red, Radisson Individuals, Park Plaza, Park Inn by Radisson, Country Inn & Suites by Radisson and prizeotel. The loyalty program is known as Radisson Rewards.
Banyan Group Limited (formerly known as Banyan Tree Holdings) is a Singaporean multinational hospitality brand that was established in 1994.It manages and develops resorts, hotels and spas in Asia, America, Africa and the Middle East. The group comprises 12 global brands, including the flagship brand Banyan Tree.
The company commenced operations with the opening of The Halkin hotel in London, England in 1991. [6] This was followed by the opening of Parrot Cay resort in Turks and Caicos in 1998, and the Cocoa Island resort in the Maldives in 2002. In 2004, the company acquired and assumed management over the Begawan Giri Estate in Ubud, Bali. [7] [8]
Rezidor Hotel Group AB was then renamed to Radisson Hospitality AB. The direct parent company (Carlson Hotels, Inc.) became Radisson Hospitality, Inc., and the whole hotel group received a new trading name – Radisson Hotel Group. In 2018, Radisson Hotel Group was re-sold to a consortium led by Jin Jiang International of China.
Park Plaza International Hotels, Inns and Resorts was founded as a hotel management company and brand in 1986, [1] by Jonathan R. Read. [2] In 1994, Park Plaza International licensed the Park Plaza brand to "Park Plaza Hotels Limited" with rights to operate in Belgium, The Netherlands, Luxembourg, the United Kingdom and Israel.
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