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Adjustments to the materials used in the sofa and the centralization of production methods allowed IKEA to reduce the price of the Klippan sofa by 40% since 1980. [ 4 ] In 2003, the Klippan was used as the standard sofa in a test to compare the British fire safety requirements against the Swedish and mainland European safety requirements.
A couch unfolded into a bed. A sofa bed or sofa-bed (in the US often called a sofabed, hide-a-bed, bed-couch, sleeper-sofa, or pullout sofa) is a multifunctional furniture typically consisting of a sofa or couch that, underneath its seating cushions, hides a metal frame and thin mattress that can be unfolded or opened up to make a bed.
The world's largest IKEA store is located in Pasay, Metro Manila, Philippines. In 1943, then-17-year-old Ingvar Kamprad founded IKEA as a mail-order sales business, and began to resell furniture five years later. [23]
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First IKEA outside of Europe. IKEA withdrew from the market in 1987 because of stagnant sales, [9] then returned in 2006 by opening a store in Funabashi, Chiba under a distribution partnership with the Mitsubishi Corporation. [10] [11] 6 Germany: 1974 Eching [12] (near Munich) 54 IKEA's largest market. Berlin alone has four stores.
The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]