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In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...
It is divergent from the Information Age as it gives more prominence to social factors when adopting and/or extending technology and information. [1] It further broadens the definition of Attention Age because the Social Age focuses on many forms of societal interactions including online relationships, collaboration and sharing.
Business communication is the act of information being exchanged between two-parties or more for the purpose, functions, goals, or commercial activities of an organization. [1] Communication in business can be internal which is employee-to-superior or peer-to-peer, overall it is organizational communication.
The sociocultural perspective is a theory used in fields such as psychology and education and is used to describe awareness of circumstances surrounding individuals and how their behaviors are affected specifically by their surrounding, social and cultural factors. According to Catherine A. Sanderson (2010) “Sociocultural perspective: A ...
Intercultural communication is a discipline that studies communication across different cultures and social groups, or how culture affects communication.It describes the wide range of communication processes and problems that naturally appear within an organization or social context made up of individuals from different religious, social, ethnic, and educational backgrounds.
Communication is not an individual experience it is an inherently social phenomenon. [5] [23] Meaning is an ongoing, updating, and always social process. Premise 4 is that the agent of action (both human and non-human) remains an open question. CCO theory embraces the ability of artifacts to shape the actions of members of the organization.
Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the decision-making ...
Internal integration is an important function for establishing essential social structures and aiding socialization at the workplace. Culture-shaping factors include: [12] [clarification needed] External environment; Industry; Size and nature of the organization's workforce; Technologies the organization uses; The organization's history and ...