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  2. John Kotter - Wikipedia

    en.wikipedia.org/wiki/John_Kotter

    In Leading Change (1996), and subsequently in The Heart of Change (2002), Kotter describes an eight stage model of successful change in which he seeks to support managers to lead change and to understand how people accept, engage with and maintain successful organisational change. The eight stages or steps include the creation of "a sense of ...

  3. Change management - Wikipedia

    en.wikipedia.org/wiki/Change_management

    John P. Kotter, a pioneer of change management, invented the 8-Step Process for Leading Change. John P. Kotter, the Konosuke Matsushita Professor of Leadership, Emeritus, at the Harvard Business School is considered the most influential expert of change management. [29] He invented the 8-Step Process for Leading Change. It consists of eight stages:

  4. Models of communication - Wikipedia

    en.wikipedia.org/wiki/Models_of_communication

    Shannon–Weaver model of communication [86] The Shannon–Weaver model is another early and influential model of communication. [10] [32] [87] It is a linear transmission model that was published in 1948 and describes communication as the interaction of five basic components: a source, a transmitter, a channel, a receiver, and a destination.

  5. Kurt Lewin - Wikipedia

    en.wikipedia.org/wiki/Kurt_Lewin

    The new mindset is crystallizing and one's comfort level is returning to previous levels. This is often misquoted as "refreezing". Lewin's three-step process is regarded as a foundational model for making change in organizations. There is now evidence, however, that Lewin never developed such a model and that it took form after his death in ...

  6. Yale attitude change approach - Wikipedia

    en.wikipedia.org/wiki/Yale_Attitude_Change_Approach

    The Albarracín model, [7] which is a stage model developed in 2002, builds off both McGuire's work and the Yale attitude change approach in regards to the sequence of message processing stages. The study found that message processing may occasionally bypass early stages and takes a step towards addressing the role of processing stages on ...

  7. Lasswell's model of communication - Wikipedia

    en.wikipedia.org/wiki/Lasswell's_model_of...

    A model of communication is a simplified presentation that aims to give a basic explanation of the process by highlighting its most fundamental characteristics and components. [16] [8] [17] For example, James Watson and Anne Hill see Lasswell's model as a mere questioning device and not as a full model of communication. [10]

  8. Source–message–channel–receiver model of communication

    en.wikipedia.org/wiki/Source–message–channel...

    Marshall McLuhan extended the SMCR model by including interpretation as one of the steps of the receiver. [4] Gerhard Maletzke applied the SMCR model to mass communication in his 1978 book The Psychology of Mass Communication. He sees communication as a form of persuasion. He discusses factors influencing the behavior of the communicators and ...

  9. Four-sides model - Wikipedia

    en.wikipedia.org/wiki/Four-sides_model

    The four-sides model (also known as communication square or four-ears model) is a communication model postulated in 1981 by German psychologist Friedemann Schulz von Thun. According to this model every message has four facets though not the same emphasis might be put on each.