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Opened in 1975, Valley West was once Des Moines' premier mall. ... In 2018 Younkers closed its department store at Valley West, and the Von Maur store there moved to Jordan Creek inn 2022, leaving ...
Petersen Harned Von Maur changed its name to Von Maur in 1989. By 2000, Valley West was the Des Moines area's most-visited mall with an average of 40,000 shoppers per day. [5] Plans for a fourth anchor store at Valley West Mall were announced on two separate occasions but never materialized.
The mall has been in decline for nearly 20 years.
A year and a half after foreclosure, Valley West Mall struggles as another holiday season begins. That's not a good thing, city of West Des Moines says.
In 1976, Petersen's opened its first store outside the Quad Cities area at Valley West Mall in West Des Moines, Iowa. The company continued to open new stores in shopping malls throughout Iowa and Illinois during the late 1970s and 1980s; along the way it acquired two former Killian's department stores in Cedar Rapids and Iowa City, Iowa, in ...
Southridge Mall opened on October 15, 1975, two months after Valley West Mall opened in West Des Moines. Younkers was the first anchor to open, with Sears following in 1977. An expansion in 1978 added Montgomery Ward as a third anchor, while a Richman Gordman department store became the mall's fourth anchor in 1982. [5]
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Maurices was founded by Emanuel Morris “E. Maurice” Labovitz (1900-1993), [5] who opened his first store under the name Maurices Dress Shop, 1931 in Duluth. The name was shortened to simply Maurices by the late 1960's. [6] In 2011, Maurices was rated one of the "Top Ten Best Employers in Retail" by Forbes.com. [7]