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Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [6] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
Nike wins Advertiser of the Year at the Cannes Advertising Festival. Nike enters the ice hockey market after acquiring Canstar, the parent company of hockey equipment manufacturer Bauer Hockey. Nike had only made hockey jerseys, specifically those of the Edmonton Oilers at the height of Wayne Gretzky-mania, but now began to make all equipment.
Sneakers in South Africa, known as "takkies", have become status symbols. They grew into a "bubblehead" subculture that favors Nike bubble-soled trainers, such as the Nike Air Max line. [18] In the mid-1990s the line, particularly the Air Max 95, experienced such a surge of popularity in Japan that it led to a phenomenon known as "Air Max hunting".
Nike Inc.’s continued outperformance in some regions is helping the athletic apparel and accessories giant win the activewear games. The Beaverton, Ore.-based firm, which includes the Jordan and ...
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Asics is best known for its sneakers, but also produces other footwear such as sandals, as well as clothing (T-shirts, jackets, hoodies, swimwear, compression garments, leggings, socks) and accessories (bags, backpacks, caps). The name is an acronym for the Latin phrase anima sana in corpore sano (translated by Asics as "a sound mind, in a ...
Hidden within the depths of the Nike headquarters in Beaverton, Ore., is a specialized team tasked with preserving artifacts important to the brand's history. But despite the nature of their work ...
Nike often refers to: Nike, Inc. , a major American producer of athletic shoes, apparel, and sports equipment Nike (mythology) , a Greek goddess who personifies victory