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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    The modes of persuasion, modes of appeal or rhetorical appeals (Greek: pisteis) are strategies of rhetoric that classify a speaker's or writer's appeal to their audience. These include ethos , pathos , and logos , all three of which appear in Aristotle's Rhetoric . [ 1 ]

  3. Argumentum ad populum - Wikipedia

    en.wikipedia.org/wiki/Argumentum_ad_populum

    When an argument uses the appeal to the beliefs of a group of experts, it takes on the form of an appeal to authority; if the appeal relates to the beliefs of a group of respected elders or the members of one's community over a long time, then it takes on the form of an appeal to tradition.

  4. Rhetorical modes - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_modes

    Examples are the satiric mode, the ironic, the comic, the pastoral, and the didactic. [ 2 ] Frederick Crews uses the term to mean a type of essay and categorizes essays as falling into four types, corresponding to four basic functions of prose: narration , or telling; description , or picturing; exposition , or explaining; and argument , or ...

  5. Rhetorical device - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_device

    In rhetoric, a rhetorical device, persuasive device, or stylistic device is a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading them towards considering a topic from a perspective, using language designed to encourage or provoke an emotional display of a given perspective or action.

  6. Persuasive writing - Wikipedia

    en.wikipedia.org/wiki/Persuasive_writing

    Persuasive writing is a form of written arguments designed to convince, motivate, or sway readers toward a specific point of view or opinion on a given topic. This writing style relies on presenting reasoned opinions supported by evidence that substantiates the central thesis.

  7. Public rhetoric - Wikipedia

    en.wikipedia.org/wiki/Public_rhetoric

    While the general populace currently views "doing rhetoric" as "menacing our fellow citizens with lies and misdirection," [19] these devices have the ability to allow rhetoricians and social activists alike to bring about social change and repair rhetoric's reputation in the eyes of the general populace. For example, in Cynthia Sheard's article ...

  8. Grand style (rhetoric) - Wikipedia

    en.wikipedia.org/wiki/Grand_style_(rhetoric)

    The grand style may also feature epistrophe (Greek for 'return', [6] also known as epiphoras or epiphora, 'to carry upon' [7]), in which the end parts of clauses are emphasized: Where affections bear rule, their reason is subdued , honesty is subdued , good will is subdued , and all things else that withstand evil for ever are subdued .

  9. Overton window - Wikipedia

    en.wikipedia.org/wiki/Overton_window

    An illustration of the Overton window, along with Treviño's degrees of acceptance. The Overton window is the range of subjects and arguments politically acceptable to the mainstream population at a given time. [1]