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In the original Duracell ads, a set of battery-powered drum-playing toy rabbits gradually slow to a halt until only the toy powered by a Duracell copper-top battery remains active. In Energizer's parody, the Energizer Bunny enters the screen midway through the ad, beating a huge bass drum and swinging a mallet over his head. [4]
Advertisements, which may feature one Duracell Bunny, or several, usually feature the bunnies competing in some way; for example, in a game of football, a drumming competition or a race. In advertisements, the Duracell Bunny is either a standard battery-powered toy, a stop-motion puppet, or a CGI-animated character.
In the 1990s, the most famous series of parody advertisements were those for the Energizer battery. A parody itself of a Duracell battery commercial, in its initial commercial episode first shown in October 1989, a toy pink rabbit, is being filmed in a commercial. The toy, powered by the battery, escapes the studio and begins a rampage ...
Dallas-based auction house Heritage Auction Galleries will be selling the original animatronic Energizer bunny from the ubiquitous commercials of the 1990s. According to the auction listing, "This ...
WalletPop writer Zac Bissonnette tells us that the iconic Energizer Bunny is up for auction and expected to fetch at least $18,000. This has no doubt raised many questions, not only among possible ...
Since 1988, the well-known Energizer Bunny has been featured in its television ads. The bunny was based on the similar Duracell Bunny. Initially, ads had the Energizer Bunny interrupting what seemed like other brands' commercials. [50] Later, the bunny would appear in competition with inferior rival battery Supervolt, which was based on Duracell.