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A slogan should be clear with a supporting message. Slogans, when combined with action, can provide an influential foundation for a cause to be seen by its intended audience. [17] Slogans, whether used for advertising purpose or social causes, deliver a message to the public that shapes the audiences' opinion towards the subject of the slogan.
Advertising slogans are short phrases used in advertising campaigns to generate publicity and unify a company's marketing strategy. The phrases may be used to attract attention to a distinctive product feature or reinforce a company's brand.
The term is used in computing to represent aphorisms, maxims, graffiti or other slogans. In electronic texts, a tag or tagline is short, concise sentences in a row that are used when sending e-mail instead of an electronic signature. The tagline is used in computing with the meaning of a "signature" to be affixed at the end of each message.
In the case of Scottish heraldry, it is mandated to appear above the crest [13] and is called slogan (see: Slogan (heraldry)). The word 'slogan' is an Anglicisation of the Scottish Gaelic sluagh-ghairm (sluagh "army, host" + gairm "cry"). [14] There are several notable slogans which are thought to originate from a battle or war cries. In ...
The phrase has become an axiom for the power of successful innovation. [5] Statistics suggest that it is frequently taken literally, with more than 4,400 patents issued by the United States Patent and Trademark Office for new mousetraps, with thousands more unsuccessful applicants, making them the "most frequently invented device in U.S. history". [5]
In honor of Black Twitter's contribution, Stacker compiled a list of 20 slang words it brought to popularity, using the AAVE Glossary, Urban Dictionary, Know Your Meme, and other internet ...
Better dead than Red – anti-Communist slogan; Black is beautiful – political slogan of a cultural movement that began in the 1960s by African Americans; Black Lives Matter – decentralized social movement that began in 2013 following the acquittal of George Zimmerman in the shooting death of African American teen Trayvon Martin; popularized in the United States following 2014 protests in ...
The Concise Oxford English Dictionary defines a buzzword (hyphenating the term as buzz-word) as a slogan, or as a fashionable piece of jargon: a chic, fashionable, voguish, trendy word a la mode. It has been asserted that buzzwords do not simply appear, they are created by a group of people working within a business as a means to generate hype. [8]