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Congestion at a market in Abidjan A typical market in Africa. Efforts to develop agricultural marketing have, particularly in developing countries, intended to concentrate on a number of areas, specifically infrastructure development; information provision; training of farmers and traders in marketing and post-harvest issues; and support to the development of an appropriate policy environment.
Rural sociology is a field of sociology traditionally associated with the study of social structure and conflict in rural areas. It is an active academic field in much of the world, originating in the United States in the 1910s with close ties to the national Department of Agriculture and land-grant university colleges of agriculture.
Charles Josiah Galpin (March 16, 1864 – June 1, 1947) was an American academic. Galpin was a trailblazer of rural sociology, known for advancing research in analysis of rural populations, rural standards of living, rural social organization, and social structures. [1]
Agricultural extension is the application of scientific research and new knowledge to agricultural practices through farmer education.The field of 'extension' now encompasses a wider range of communication and learning activities organized for rural people by educators from different disciplines, including agriculture, agricultural marketing, health, and business studies.
An agrarian society, or agricultural society, is any community whose economy is based on producing and maintaining crops and farmland. Another way to define an agrarian society is by seeing how much of a nation's total production is in agriculture .
Social advertising is the use of advertising to inform the public about a social issue or to influence their behavior. [1] While social advertising campaigns are often successful in raising awareness, they are typically unsuccessful in producing long-term behavior change of the type that can be achieved through the use of social marketing ...
Civic agriculture is a means by which rural agricultural communities can remain subsistent in a largely industrialized agriculture sector. The term was coined by the late Thomas A. Lyson, Department of Development Sociology, Cornell University, at the 1999 Rural Sociology Society Annual Meeting. [2]
Agrarianism is a social and political philosophy that advocates for rural development, a rural agricultural lifestyle, family farming, widespread property ownership, and political decentralization.