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2. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   v. t. e. Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

3. Comparison of CRM systems - Wikipedia

   en.wikipedia.org/wiki/Comparison_of_CRM_systems

   Pivotal CRM: Aptean 6.6 January 2019 Proprietary.NET Windows MS SQL, Oracle 1996 Really Simple Systems: Really Simple Systems 2016 2006 SaaS: VBScript, JavaScript, ASP Cloud Computing: MySQL: 2006 SageCRM: Sage Group: Sage CRM 2019 R1 February 2019 Proprietary or SaaS: ASP.NET, ASP Windows MS SQL, ORACLE, DB2 1981 Salesbox CRM: Salesbox CRM ...

4. Customer lifetime value - Wikipedia

   en.wikipedia.org/wiki/Customer_lifetime_value

   t. e. In marketing, customer lifetime value (CLV or often CLTV), lifetime customer value (LCV), or life-time value (LTV) is a prognostication of the net profit contributed to the whole future relationship with a customer. The prediction model can have varying levels of sophistication and accuracy, ranging from a crude heuristic to the use of ...

5. Customer value maximization - Wikipedia

   en.wikipedia.org/wiki/Customer_value_maximization

   Customer value maximization. Customer value maximization (CVM) is a real-time service model that, proponents say, goes beyond basic customer relationship management (CRM) capabilities, identifying and capturing maximum potential from prospective and existing customers. [1] Customer value maximization is about: 1. Understanding Customer Needs.

6. eCRM - Wikipedia

   en.wikipedia.org/wiki/ECRM

   Furthermore, CRM solutions are more effective once they are being implemented in other information systems used by the company. Examples are transaction processing system (TPS) to process data real-time, which can then be sent to the sales and finance departments in order to recalculate inventory and financial position quick and accurately ...

7. Customer intelligence - Wikipedia

   en.wikipedia.org/wiki/Customer_intelligence

   Customer intelligence is a key component of effective customer relationship management (CRM), and when effectively implemented it is a rich source of insight into the behaviour and experience of a company's customer base. As an example, some customers walk into a store and walk out without buying anything.