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  2. File:Apple first logo.png - Wikipedia

    en.wikipedia.org/wiki/File:Apple_first_logo.png

    English: Apple's absolute first logo, pre 1976. Drawn by then co-founder Ronald Wayne. The logo features Sir Isaac Newton sitting under the apple tree where he supposedly discovered gravity, by an apple falling on his head. See here for the 1976 Apple 1 manual and advertisements where this logo was used.

  3. History of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/History_of_Apple_Inc.

    Current Apple Inc. logo, introduced in 1998, discontinued in 2000, and re-established in 2014 [1]. Apple Inc., originally Apple Computer, Inc., is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content.

  4. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    Apple customers gained a reputation for devotion and loyalty early in the company's history. In 1984, BYTE stated that: [12] There are two kinds of people in the world: people who say Apple isn't just a company, it's a cause; and people who say Apple isn't a cause, it's just a company. Both groups are right.

  5. Think different - Wikipedia

    en.wikipedia.org/wiki/Think_different

    Apple's "Think different" logo "Think different" is an advertising slogan used from 1997 to 2002 by Apple Computer, Inc., now named Apple Inc. The campaign was created by the Los Angeles office of advertising agency TBWA\Chiat\Day. [1] The slogan has been widely taken as a response to the IBM slogan "Think".

  6. Rob Janoff - Wikipedia

    en.wikipedia.org/wiki/Rob_Janoff

    Each stripe was printed in its own specially mixed color, which Jobs approved because he felt that vivid colors improved people's emotional response. Rob also created ads and printed materials for Apple. The basic design of his Apple logo is still in use by the company today, but it has had many elements changed along the way. [citation needed]

  7. List of Apple products - Wikipedia

    en.wikipedia.org/wiki/List_of_Apple_products

    This timeline of Apple products is a list of all computers, phones, tablets, wearables, and other products made by Apple Inc. This list is ordered by the release date of the products. Macintosh Performa models were often physically identical to other models, in which case they are omitted in favor of the identical twin.

  8. Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc.

    In June 2009, Apple's iPhone 3GS was free of PVC, arsenic, and BFRs. [361] [366] Since 2009, all Apple products have mercury-free LED-backlit LCD displays, arsenic-free glass, and non-PVC cables. [367] All Apple products have EPEAT Gold status and beat the latest Energy Star guidelines in each product's respective regulatory category. [361] [368]

  9. File:Apple logo black.svg - Wikipedia

    en.wikipedia.org/wiki/File:Apple_logo_black.svg

    This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain . Although it is free of copyright restrictions, this image may still be subject to other restrictions .