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In 2017, a new livery was introduced with a white fuselage with a black underside, lettering, and tail with red maple leaf logos on the engines, fuselage, and tail. The new livery featured a black surrounding of the cockpit windows. Air France: French flag, formed as several sliced parallel lines of varying widths.
In November 2011, Cathay Pacific received its second 747-8 freighter (B-LJA), which was painted in the Hong Kong Trader livery. The livery was designed to commemorate the topping out of the new Cathay Pacific Cargo Terminal. The name of the livery was taken from Cathay Pacific's very first 747 freighter, which entered the fleet in 1982.
Cathay Pacific (The Spirit of Hong Kong Livery), B-KPB, Boeing 777-367 ER: Date: 3 July 2016, 14:22: Source: Cathay Pacific (The Spirit of Hong Kong Livery), B-KPB, Boeing 777-367 ER: Author: Anna Zvereva from Tallinn, Estonia
In 2016, Cathay Pacific, Dragonair's parent company, announced that they would be re-branding Dragonair to Cathay Dragon. It now uses the logo of its parent company, using light maroon color. For this change, a new hybrid livery has been adopted. The new livery is similar to Cathay Pacific's new livery in the tail logo and font.
All Cathay Pacific aircraft carry the following livery, logos and trademarks: the "Brushwing" livery on the body and the vertical stabiliser, introduced in the early 1990s, and was first deployed on a Boeing 747–400 (VR-HOT, later re-registered as B-HOT), ahead of the launch of Airbus A340 service for Cathay Pacific.
In aircraft livery design, a "hockey stick" means a continuation of the cheatline which is rotated through an angle so as to sweep upwards over the tail fin. Among the first hockey stick liveries were the Eastern Airlines' 1964 jet livery and Alitalia's 1970 livery. Hockey stick aircraft liveries remained in fashion until the late 1970s/early ...
On 27 March 2019, Cathay Pacific agreed to take over HK Express for HK$4.93 billion (US$628 million), with the transaction to close by the end of 2019. At the time, HK Express operated 23 Airbus A320 aircraft on 25 routes from Hong Kong to Japan and Southeast Asia with a net asset value of HK$1.12 billion, while the airline recorded a profit of ...
Cathay Pacific is one of the alliance's founding members. oneworld was unveiled by its founding members, American Airlines, British Airways, Canadian Airlines International, Cathay Pacific and Qantas at a press conference in London, United Kingdom, on 21 September 1998. Oneworld was officially launched and became operational on 1 February 1999.