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The Walkers family sold the business in 1970 to American food producer, Standard Brands. [11] In 1989, Walkers was acquired by PepsiCo, owners of US snack brand Frito-Lay. [12] [13] The Walkers factory in Leicester, the largest crisp production plant in the world, produces over 11 million bags of crisps per day, using about 800 tons of potatoes.
The first flavored chips in the United States, barbecue flavor, were being manufactured and sold by 1954. [27] [28] [29] In 1958, Herr's was the first company to introduce barbecue-flavored potato chips in Pennsylvania. [30]
Lay's (/ l eɪ z /) is a brand of potato chips with different flavors, as well as the name of the company that founded the chip brand in the United States. The brand is also referred to as Frito-Lay, as both Lay's and Fritos are brands sold by the Frito-Lay company, which has been a wholly owned subsidiary of PepsiCo since 1965.
The crisps have been around since at least the 1980s and went under the name of Square Crisps. [1] Several of their advertisements featured the comedian Lenny Henry and were marketed with slogans such as "more of a crunch than a crisp" and "the crisp that isn't a crisp". [ 2 ]
Tayto Snacks is a crisp and popcorn manufacturer in Ireland, founded by Joe Murphy in May 1954 [1] [2] and owned by German snack food company Intersnack. [3] It owns several brands, including its leading product of Tayto Crisps for which it invented the first flavoured crisp production process. [4] The first seasoned crisps produced were Cheese ...
The Frito Company acquired the rights to Ruffles brand potato chips in 1958 from its creator, Bernhardt Stahmer, who had adopted the trademark on May 11th, 1948. [1] Frito merged with H.W. Lay & Co. in 1961 to form Frito-Lay . [ 2 ]
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Golden Wonder launched the cheese & onion crisp flavour in 1962. [11] Their first flavoured crisp, the concept was first devised by Tayto in Ireland in 1953. In the 1970s Golden Wonder produced a line of shell-shaped crisps called Rock 'n' Roller Crisps, named after that decade's rock and roll revival. They were available in salt & vinegar ...