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  2. User-generated content - Wikipedia

    en.wikipedia.org/wiki/User-generated_content

    An example of user-generated content, a personalised sign and objects in the virtual world of Second Life. User-generated content (UGC), alternatively known as user-created content (UCC), emerged from the rise of intelligent web services which allow everyday users to create content, such as images, videos, audio, text, testimonials, and software (e.g. video game mods) and interact with other ...

  3. Customer engagement - Wikipedia

    en.wikipedia.org/wiki/Customer_engagement

    Solicitation of user generated content: Engage them directly or indirectly with your product by giving them the means or incentive to create user generated content. Customer self-service: Help them create a customer service FAQ in wiki or blog format. Create a blog where technical support staff and customers can communicate directly.

  4. PDF - Wikipedia

    en.wikipedia.org/wiki/PDF

    Interactive Forms is a mechanism to add forms to the PDF file format. PDF currently supports two different methods for integrating data and PDF forms. Both formats today coexist in the PDF specification: [38] [53] [54] [55] AcroForms (also known as Acrobat forms), introduced in the PDF 1.2 format specification and included in all later PDF ...

  5. Content creation - Wikipedia

    en.wikipedia.org/wiki/Content_creation

    Content creation or content creative is the act of producing and sharing information or media content for specific audiences, particularly in digital contexts. According to Dictionary.com, content refers to "something that is to be expressed through some medium, as speech, writing or any of various arts" [1] for self-expression, distribution, marketing and/or publication.

  6. Digital media - Wikipedia

    en.wikipedia.org/wiki/Digital_media

    User-generated content raises issues of privacy, credibility, civility and compensation for cultural, intellectual and artistic contributions. The spread of digital media, and the wide range of literacy and communications skills necessary to use it effectively, have deepened the digital divide between those who have access to digital media and ...

  7. Content marketing - Wikipedia

    en.wikipedia.org/wiki/Content_marketing

    Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [1] It is often used in order to achieve the following business goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility ...

  8. Digital content - Wikipedia

    en.wikipedia.org/wiki/Digital_content

    Digital content is any content that exists in the form of digital data. Digital content is stored on digital media or analog storage in specific formats . Forms of digital content include information that is digitally broadcast , streamed , or contained in computer files .

  9. Consumer-generated advertising - Wikipedia

    en.wikipedia.org/wiki/Consumer-generated_advertising

    Consumer-generated marketing is not the same as viral marketing or word of mouth advertising; however, the result of it achieves a high level of publicity within high relevance communities. These communities are extremely critical to the success of a brand, and normally follow the 80/20 rule , where 20% of the brand's customers account for 80% ...