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Yuru-chara (Japanese: ゆるキャラ, Hepburn: yuru kyara) is a Japanese term for a category of mascot characters; usually created to promote a place or region, event, organisation or business. They are characterized by their kawaii (cute) and unsophisticated designs, often incorporating motifs that represent local culture, history or produce.
This is an accepted version of this page This is the latest accepted revision, reviewed on 27 February 2025. An overview of common terms used when describing manga/anime related medium Part of a series on Anime and manga Anime History Voice acting Companies Studios Original video animation Original net animation Fansub Fandub Lists Longest series Longest franchises Manga History Publishers ...
Japanese manga has developed a visual language or iconography for expressing emotion and other internal character states. This drawing style has also migrated into anime, as many manga are adapted into television shows and films and some of the well-known animation studios are founded by manga artists.
Moe (萌え, Japanese pronunciation: ⓘ), sometimes romanized as moé, is a Japanese word that refers to feelings of strong affection mainly towards characters in anime, manga, video games, and other media directed at the otaku market. Moe, however, has also gained usage to refer to feelings of affection towards any subject.
The rapid growth of the genre in the United States has led some commentators to deem it an American import rather than a Japanese export. Due to anime and manga's increased popularity overseas, various companies have begun catering to foreign audiences such as Kadokawa Corporation which has adopted the "Overseas first" policy.
The following glossary of words and terms (generally of Japanese origin) are related to owarai (Japanese comedy). Many of these terms may be used in areas of Japanese culture beyond comedy, including television and radio, music. Some have been incorporated into normal Japanese speech.
Although outside Japan, anime is specifically used to mean animation from Japan or as a Japanese-disseminated animation style often characterized by colorful graphics, vibrant characters and fantastical themes, [1] [2] there is a debate over whether the culturally abstract approach to the word's meaning may open up the possibility of anime ...
The chibi art style is part of the Japanese kawaii culture, [9] [10] [11] and is seen everywhere from advertising and subway signs to anime and manga. The style was popularized by franchises like Dragon Ball and SD Gundam in the 1980s. It is used as comic relief in anime and manga, giving additional emphasis to a character's emotional reaction.