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Ajegroup therefore produces its own plastic bottles, which provides a low-cost alternative to glass returnable bottles and has helped brands like Big Cola compete with bigger names like Pepsi and Coca-Cola. Ajegroup also utilizes lean staffing to cut costs, and modern equipment and kaizen, or continuous improvement, to help reduce the number of ...
Ajegroup: (Peruvian origin, operates in 14 countries, now headquartered in Mexico), producers of Big Cola, Cielo (mineral water), Cifrut (fruit juice), Free Tea, Free World Light (referred to locally as Free Light), Kola Real, Oro, Pulp , Sporade (sports drink) and Volt (energy drink) [1]
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Kola Real ("Royal Cola" or "Real Cola") is one of the most popular brands of Ajegroup, [1] a leader in the Latin American beverage market. Started by the Añaños Family es in Ayacucho, Peru on 23 June 1988, the company has grown and expanded not only in Peru, but also in Cuba, Ecuador, Dominican Republic, Venezuela, Costa Rica, El Salvador, Mexico, Colombia, Brazil, Honduras, Nicaragua ...
In March 2023, Coca-Cola collaborated with OpenAI to release one of its first AI-generated commercials, called “Masterpiece,” which showed paintings and sculptures in an art museum come to ...