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Nearly nine months after Bud Light was front and center in one of the biggest misfires in advertising history, sales of the beer are still down 30% weekly compared to the same time a year ago.
Most of the industry had been anticipating Modelo Especial to overtake Bud Light in sales for some time, but the boycott accelerated the switch. [18] In early June, Modelo Especial topped Bud Light as America's largest selling beer by revenue, [96] [19] after Bud Light had held the spot for 20 years. [18]
Bud Light’s parent company is having a miserable year. But there’s at least one prominent investor who believes in Anheuser-Busch: Bill Gates’ foundation trust. Bill Gates’ foundation made ...
Over the last four-week period, Bud Light sales are down 27.1% from a year ago, whereas Miller Lite is up 7.8% and Coors Light grew 15.3%, according to data from Bump Williams Consulting.
Sales of Modelo at grocery and beer stores have surpassed Bud Light’s over the course of 2023, according to newly released NIQ data, the first time Modelo has ever beaten Bud Light on a year-to ...
"The Bud Light story is really astonishing," Tim Calkins said. What started out as a Bud Light beer plug with transgender influencer Dylan Mulvaney back in April has become a tsunami of backlash ...
Bud Light: Cedric the Entertainer's dream date is ruined when he accidentally shakes a pair of Bud Light bottles which explode all over his girlfriend. 2002 XXXVI: Bud Light A girlfriend entices her beau into bed with Bud Light, but he slides on the satin sheets and flies out the apartment window. 2003 XXXVII: Budweiser
However, not every Bud Light drinker appreciated the company’s inclusiveness. Right-wing politicians and celebrities, alike, called for a boycott of Anheuser-Busch brands, including Bud Light.