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In Marxist philosophy, cultural hegemony is the dominance of a culturally diverse society by the ruling class who shape the culture of that society—the beliefs and explanations, perceptions, values, and mores—so that the worldview of the ruling class becomes the accepted cultural norm. [1]
Gramsci, like the early Marx, was an emphatic proponent of historicism. In Gramsci's view, all meaning derives from the relation between human practical activity (or praxis) and the objective historical and social processes of which it is a part. Ideas cannot be understood outside their social and historical context, apart from their function ...
In line with Gramsci's theories of cultural hegemony, he argued that capitalist power needed to be challenged by building a counter-hegemony. By this, he meant that, as part of the war of position, the organic intellectuals and others within the working-class, need to develop alternative values and an alternative ideology in contrast to ...
What Gramsci gave to this was the importance of consent and culture. If the fundamental Marxists saw the power in terms of class-versus-class, then Gramsci gave to us a question of class alliance. The rise of cultural studies itself was based on the decline of the prominence of fundamental class-versus-class politics. [37]
Antonio Gramsci coined the term subaltern to identify the cultural hegemony that excludes and displaces specific people and social groups from the socio-economic institutions of society, in order to deny their agency and voices in colonial politics.
The concept of a dominant culture, or the concept of hegemony, originated in Ancient Greece. Although Vladimir Lenin, a politician and a political theorist, defined the concept as “Domination,” Gramsci redefined it as “An intellectual and moral leadership directed by contradictory political and, cultural agents and organizations.”
It is important to recognize that for Gramsci, historical leadership, or hegemony, involves the formation of alliances between class factions, and struggles within the cultural realm of everyday common sense. Hegemony was always, for Gramsci, an interminable, unstable and contested process. [51] Scott Lash writes:
The concept of hegemony, first put forward by Antonio Gramsci, refers to the moral, philosophical, and political leadership of a social group, which is not gained by force but by an active consent of other social groups obtained by taking control of culture and ideology. During this process, the leading social group exerts its impact and gains ...