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  2. Search advertising - Wikipedia

    en.wikipedia.org/wiki/Search_advertising

    Search engine advertisements are purchased on the basis of keywords. Ad buyers engage in running actions for keywords, with popular keywords costing several dollars per click through. Search engines use algorithms to determine the position of ads according to their quality score, which is determined by several factors, including click through ...

  3. Cost per mille - Wikipedia

    en.wikipedia.org/wiki/Cost_per_mille

    In online advertising, if a website sells banner ads for a $20 CPM, that means it costs $20 to show the banner on 1000 page views. While the Super Bowl has the highest per-spot ad cost in the United States, it also has the most television viewers annually. Consequently, its CPM may be comparable to a less expensive spot aired during standard ...

  4. Ad-Free AOL.com - FAQs - AOL Help

    help.aol.com/articles/ad-free-aol-dot-com-faqs

    When you visit AOL.com, you’ve probably noticed banner ads mixed in with the news stories and other content. These advertisements typically appear at the top or right side of the page, sometimes even expanding over your screen. With Ad-Free AOL.com, you’ll no longer see these ads.

  5. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Prior to this, Yahoo's primary source of SERPs advertising included contextual IAB advertising units (mainly 468x60 display ads). When the syndication contract with Yahoo! was up for renewal in July 2003, Yahoo! announced its intent to acquire Overture for $1.63 billion. [ 17 ]

  6. Remove Banner Ads with Ad-Free AOL Mail | AOL Products

    www.aol.com/products/utilities/ad-free-mail

    Ad-Free AOL Mail offers you the AOL webmail experience minus paid ads, allowing you to focus on your inbox without distractions, for just $4.99 per month. Get Ad-Free AOL Mail Get a more ...

  7. Advertising - AOL Help

    help.aol.com/products/advertising

    AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere. AOL APP News / Email / Weather / Video

  8. Keyword advertising - Wikipedia

    en.wikipedia.org/wiki/Keyword_advertising

    Keyword advertising is a form of online advertising in which an advertiser pays to have an advertisement appear in the results listing when a person uses a particular phrase to search the Web, typically by employing a search engine. The particular phrase is composed of one or more key terms that are linked to one or more advertisements.

  9. Yahoo! and Media.net Launch Contextual Ads for Web Publishers

    www.aol.com/news/2012-09-27-yahoo-and-medianet...

    Yahoo! and Media.net Launch Contextual Ads for Web Publishers New Offering Allows Quality Web Publishers to Generate Incremental Advertising Revenue SUNNYVALE, Calif. & AUSTIN, Texas--(BUSINESS ...