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The Coca-Cola Company's formula for Coca-Cola syrup, which bottlers combine with carbonated water to create the company's flagship cola soft drink, is a closely guarded trade secret. Company founder Asa Candler initiated the veil of secrecy that surrounds the formula in 1891 as a publicity , marketing , and intellectual property protection ...
For similar reasons, Coke pulled out of India in 1977, when it became clear that sending the delicious sugared soda to the subcontinent would require that the company disclose its secret formula ...
In 2011, to commemorate the brand's 125th anniversary, the secret formula was moved to a 10-foot-tall vault at World of Coca-Cola in Atlanta, where visitors can test flavor combinations in an ...
The formula of Coca-Cola remains a trade secret; however, a variety of reported recipes and experimental recreations have been published. The secrecy around the formula has been used by Coca-Cola as a marketing aid because only a handful of anonymous employees know the formula. [6]
Merchandise 7X, the "secret ingredient" or "secret formula" in Coca-Cola. The ingredient has remained a secret since its invention in 1886 by John Pemberton. The description of the ingredient is kept in a vault at the World of Coca-Cola in Atlanta. [1] KFC's "Colonel's secret recipe", created by Colonel Sanders in the 1930s.
Coca Cola bottles. Coca-Cola has been busy lately, from their fruity limited K-Wave Zero Sugar release to their TikTok Shop exclusive to their recent unveiling of limited edition Marvel character ...
As with the formula for Coca-Cola, the formula for Dr Pepper is a trade secret, and allegedly the recipe is kept as two halves in safe deposit boxes in two separate Dallas banks. [14] A persistent rumor since the 1930s is that the drink contains prune juice , [ 14 ] but the official Dr Pepper FAQ refutes this with "Dr Pepper is a unique blend ...
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