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Association rules mining procedure is two-fold: first, it finds all frequent attributes in a data set and, then generates association rules satisfying some predefined criteria, support and confidence, to identify the most important relationships in the frequent itemset. The first step in the process is to count the co-occurrence of attributes ...
Spatial data mining is the application of data mining methods to spatial data. The end objective of spatial data mining is to find patterns in data with respect to geography. So far, data mining and Geographic Information Systems (GIS) have existed as two separate technologies, each with its own methods, traditions, and approaches to ...
Different text mining methods are used based on their suitability for a data set. Text mining is the process of extracting data from unstructured text and finding patterns or relations. Below is a list of text mining methodologies. Centroid-based Clustering: Unsupervised learning method. Clusters are determined based on data points. [1]
For example, the data mining step might identify multiple groups in the data, which can then be used to obtain more accurate prediction results by a decision support system. Neither the data collection, data preparation, nor result interpretation and reporting is part of the data mining step, although they do belong to the overall KDD process ...
Frequent pattern discovery (or FP discovery, FP mining, or Frequent itemset mining) is part of knowledge discovery in databases, Massive Online Analysis, and data mining; it describes the task of finding the most frequent and relevant patterns in large datasets. [1] [2] The concept was first introduced for mining transaction databases. [3]
The image above illustrates this concept. In its upper left area, a synthetic example data set is shown. The upper right part visualizes the spanning tree produced by OPTICS, and the lower part shows the reachability plot as computed by OPTICS. Colors in this plot are labels, and not computed by the algorithm; but it is well visible how the ...
For example, the rule {,} {} found in the sales data of a supermarket would indicate that if a customer buys onions and potatoes together, they are likely to also buy hamburger meat. Such information can be used as the basis for decisions about marketing activities such as, e.g., promotional pricing or product placements .
The outer circle in the diagram symbolizes the cyclic nature of data mining itself. A data mining process continues after a solution has been deployed. The lessons learned during the process can trigger new, often more focused business questions, and subsequent data mining processes will benefit from the experiences of previous ones.