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Made by the advertising agency Deutsch Inc. and with Patrick O'Neill as art director, [8] the ad featured two actors (John Sloman—who is also openly gay—and Scott Blakeman) [9] [10] playing respectively Steve and Mitch, a gay couple who had been together for around 3 years, and presented the search in an IKEA store for a new table for the dining room of their house.
The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
IKEA (/ aɪ ˈ k iː ə / eye-KEE-ə, Swedish:), is a multinational conglomerate founded in Sweden [6] [7] that designs and sells ready-to-assemble furniture, household goods, and various related services.
Kingwood is a classic furniture wood, almost exclusively used for inlays on very fine furniture. It was the most expensive wood in general use for furniture making in the seventeenth century, at which time it was known as princes wood. It is brownish-purple with many fine darker stripes and occasional irregular swirls.
Many tables are made of wood or wood-based products; some are made of other materials including metal and glass. Most tables are composed of a flat surface and one or more supports (legs). A table with a single, central foot is a pedestal table. Long tables often have extra legs for support. Dinner table and chairs
The Japanese designer, Noboru Nakamura , created the original "Poem" chair in 1975 in collaboration with product manager Lars Engman, who later headed up the IKEA design team. [ 3 ] [ 4 ] [ 5 ] The design of both the Poem and Poäng chairs resemble that of the " Armchair 406 ," created by the Finnish designer Alvar Aalto in 1939.