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He wrote that the answer was determined by the customer. He recommended eight areas where objectives should be set, such as market standing, innovation, productivity, physical and financial resources, worker performance and attitude, profitability, manager performance and development, and public responsibility. [29]
For strategic planning to work, it needs to include some formality (i.e., including an analysis of the internal and external environment and the stipulation of strategies, goals and plans based on these analyses), comprehensiveness (i.e., producing many strategic options before selecting the course to follow) and careful stakeholder management ...
The framework includes strategic, core and enabling capabilities. Strategic capabilities: capabilities in organizational planning, strategy, and investment; Core capabilities: the inventory of business capabilities that are identified as delivering the products and services that an organization offers to its market.
As a result, they tend to do none of the things prospectors do. A defender strategy entails finding, and maintaining a secure and relatively stable market. Rather than being on the cutting edge of technological innovation, product development, and market dynamics; a defender tries to insulate themselves from changes wherever possible.
Corporate development refers to the planning and execution of strategies to meet organizational objectives, primarily through mergers and acquisitions or divestitures. The kinds of activities falling under corporate development may include strategic planning, market and competitor mapping and tracking, phasing in or out of markets or products, arranging strategic alliances or partnerships or ...
He wrote that the basic requirements for strategy development include, among other factors: 1) extensive knowledge about the environment, market and competitors; 2) ability to examine this knowledge as an interactive dynamic system; and 3) the imagination and logic to choose between specific alternatives.
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This strategy tries to leverage an existing brand's reputation and customer loyalty by offering them new products and services that address evolving needs or capitalize on new trends. To implement a product development strategy well, businesses should: [7] Invest in research and development to create products that address changing customer needs.